Privacy Policy

Last updated: January 2026

Maple Grove Goods ("we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what information we collect when you visit maplegrovegoods.com (the "Site"), how we use it, and the choices you have. By using the Site, you agree to the practices described below.

1. Who We Are

Maple Grove Goods is an affiliate content website focused on the home niche. We publish reviews, guides, and recommendations about home products. We do not sell products directly; instead, we link to third-party retailers and may earn a commission when you make a qualifying purchase through our links, at no additional cost to you.

2. Information We Collect

2.1 Cookies and Similar Technologies

Cookies are small text files placed on your device when you visit a website. We use the following categories of cookies:

Essential cookies: Required for the Site to function properly, such as remembering your cookie preferences and enabling basic navigation. These cannot be switched off.
Analytics cookies: Help us understand how visitors interact with the Site (for example, which pages are most popular and how users move through the Site). We may use providers such as Google Analytics. The data is aggregated and used to improve content and user experience.
Affiliate cookies: Set by our affiliate partners (such as Amazon Associates and similar retailer networks) when you click an outbound product link. These cookies allow the retailer to attribute a qualifying purchase to our Site so that we may receive a commission. We do not control these third-party cookies; please review the partner's own privacy policy for details.

You can manage or disable cookies through your browser settings or via our cookie consent banner. Note that disabling certain cookies may affect Site functionality.

2.2 Usage Data

When you browse the Site, we automatically collect information about your interactions, including pages viewed, time spent on each page, referring URLs, clicks on outbound links, and search terms used on the Site. This data is used to measure performance and improve our content.

2.3 Device and Technical Information

We may collect technical details about the device and connection you use to access the Site, such as IP address (often truncated or anonymized), browser type and version, operating system, device type, screen resolution, language preferences, and approximate geographic location derived from your IP address.

2.4 Newsletter Email Collection

Subscribing to our newsletter is entirely optional. If you choose to subscribe, we will ask for your email address and your explicit consent to send you home-related content, product picks, and occasional promotions. We will only use your email for the purposes you consented to. You can unsubscribe at any time using the link included in every email, or by contacting us directly. Once you unsubscribe, your email will be removed from our active mailing list.

3. How We Use Your Information

To operate, maintain, and improve the Site and its content;
To measure traffic patterns and analyze user behavior in aggregate;
To track affiliate referrals and reconcile commissions with our partners;
To send newsletters and updates to subscribers who have opted in;
To detect, prevent, and respond to security incidents, fraud, or other harmful activity;
To comply with applicable legal obligations.

4. Legal Bases for Processing (GDPR)

If you are located in the European Economic Area or the United Kingdom, we process your personal data on the following legal bases:

Consent: For non-essential cookies (analytics, affiliate tracking where required) and newsletter sign-ups. You can withdraw consent at any time.
Legitimate interests: For operating the Site securely, understanding aggregate audience behavior, and maintaining our affiliate business model, where these interests are not overridden by your rights.
Legal obligation: Where we must process data to comply with applicable laws.

5. We Do Not Sell or Trade Personal Data

We do not sell, rent, or trade your personal information to third parties for monetary or other valuable consideration. We do not share your email address or identifying information with advertisers. The only sharing that occurs is with the trusted service providers described below and with affiliate partners through the standard click-tracking process, which does not transmit your personal identity to us.

6. Sharing With Service Providers

We may share limited information with third parties that help us operate the Site, such as:

Hosting and content delivery providers;
Analytics providers (e.g., Google Analytics);
Email marketing platforms used to deliver our newsletter;
Affiliate networks that manage our referral relationships.

These providers are contractually required to handle data only on our instructions and to protect it appropriately.

7. Your Rights

7.1 GDPR Rights (EU/UK Residents)

You have the right to:

Access the personal data we hold about you;
Request correction of inaccurate data;
Request deletion of your data ("right to be forgotten");
Restrict or object to processing;
Request data portability;
Withdraw consent at any time;
Lodge a complaint with your local data protection authority.

7.2 CCPA Rights (California Residents)

If you are a California resident, you have the right to:

Know what categories of personal information we collect and how they are used;
Request access to or deletion of your personal information;
Opt out of the "sale" or "sharing" of personal information — as noted above, we do not sell or share personal information for cross-context behavioral advertising;
Not be discriminated against for exercising these rights.

To exercise any of these rights, please contact us using the details in Section 11.

8. Data Retention

We keep personal data only for as long as necessary to fulfill the purposes described in this policy. Newsletter subscriber data is retained until you unsubscribe. Analytics data is generally retained in aggregated form for up to 26 months. Server logs are typically retained for short periods for security purposes.

9. Data Security

We use reasonable technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

10. Children's Privacy

The Site is not directed to children under the age of 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us so we can remove it.

11. International Transfers

Your information may be processed in countries other than the one in which you reside, including the United States. Where required, we rely on appropriate safeguards such as Standard Contractual Clauses to protect data transferred outside the EEA or UK.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. The "Last updated" date at the top of the page indicates when the policy was most recently revised. Material changes will be highlighted on the Site.

13. Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us at:

Website: maplegrovegoods.com
Email: privacy@maplegrovegoods.com